Skip to main content

DigiMarSec: Digital Marketing Security

Abstract:

The enemy of Digital Marketing is friction and IT Security creates lots of friction.  Marketers are not just fighting their own IT Departments, they’re fighting all of them!  In this talk, Joe Cicero, Sr. Security Engineer, will discuss “Friction Red Flags” that Marketers unknowingly create and that he sees every day.  If you are in IT Security and you deal with your Marketing department, this talk will help you develop a checklist to have more friction-less digital materials.